Social Media Funding Now Available for Canterbury Businesses

by Kelly on February 4, 2013

Local Timaru business, Wildfire Solutions Limited has just become a registered service provider through the New Zealand Trade and Enterprise (NZTE) Capability Development Voucher Scheme. What this means for businesses within the Canterbury region, is that if they need Marketing and/or Social Media support, Wildfire can assist and their services are now up to 50% funded by NZTE.

Kelly Cooney – Owner/Operator of Wildfire Solutions, has a strong background in the world of marketing, relationships and internet technology, making social media her ideal arena. She is passionate about helping independent professionals, entrepreneurs and business owners to accelerate their business profits using an integrated social marketing strategy. Facebook, Twitter, YouTube and WordPress are some of those tools that make up her workspace. A sample from her client portfolio includes Gordon Handy Machinery (local John Deere Dealership), CRT Co-operative and World of Wearable Arts (WOW). If you are interested in this support for your business you can contact Kelly Cooney at Wildfire Solutions Limited on 021 243 7381 to see if your business may be eligible.

In this country of over 4 million people, 96% of us are active on social media… We are connected. It’s really no big secret then; if you haven’t looked into utilising the likes of Facebook, YouTube, or Trip Advisor to promote your business then I must ask- Why the heck not?

A snippet of the latest statistics for New Zealand reveals that over half of us are on Facebook and per user; we spend an average of 311 minutes per month. 43% of Kiwis already shop online and the rapidly increasing numbers of New Zealanders accessing the internet from their smartphones will continue to fuel these online revenue opportunities. Globally, 48 hours of video are uploaded every minute; resulting in 8 years of video uploaded every day on YouTube. That’s 150 years of YouTube watched every day!

With Consumers spending large amounts of time online, our traditional business models are changing. Value is shifting to the customer and holders of online content. New Zealand is small by global standards and our businesses now seek scale to compete effectively with large overseas and global players- One such approach is local business increasing their local partnerships online.

While newspaper companies work hard in the digital space to replace shrinking revenues and TV companies transform to a multi-media model, what is your company doing to meet the expectations of your customer? Leading businesses are using cross media platforms and promotions to attract and stay connected to consumers, if you’re not already, I challenge you to do the same. Contact us today.

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